Sustainable packaging will be the future: Shailesh Nema

Sustainable packaging will be the future and we will be compelled to attach to sustainable packaging norms, said Shailesh Nema – country manager & director, Michelman Bharat during the Print Business Outlook Briefing 2018, which was organized by NPES and Telangana Offset Printers Clan in Hyderabad on eleven March.

Michelman has around 70 years of expertise in water-based coating. The visitor is a global developer and manufacturer of surroundings-friendly advanced materials for industry, offer solutions for the coatings, printing & packaging and industrial manufacturing markets.

Highlighting the benefits of sustainable packaging, he said it is safe and healthy for individuals and communities throughout its life cycle as it is sourced, manufactured, transported and recycled using renewable free energy.

According to Nema, sustainable packaging solutions not but have a positive impact on the environment, but besides make skillful business organization sense. He said that brands tin can attract new customers with green packaging. "Millennials are set to spend that extra cadet for greener packaging solutions and choose socially and environmentally responsible brands," he said.

Sustainable packaging also helps reduce free energy and resources consumption while reducing a company'due south carbon footprint. Another advantage that sustainable packaging offers is that of reduced logistics costs every bit down-gauging leads to smaller or fewer rolls and boxes, thereby reducing space and emissions.

However, he stressed that compostability needs to exist mixed with cost efficiency if sustainable packaging needs to be widely accepted. "People are interested in greener solutions if these solutions are either price neutral or cost efficient. We have to be sensitive virtually this," he argued.

Nema informed the audition about how Michelman Republic of india tin can help converters every bit well every bit brand owners innovate and develop sustainable packaging solutions. He talked most Michelman's newly established Michelman Innovation Centre for Coatings (MICC), at its facilities in fundamental Mumbai. The Centre is designed to permit all members of the packaging value chain to participate in the pattern and production of sustainable packaging.

The MICC houses a Kroenert pilot coater laminator that allows packaging manufacturers to test new concepts without stopping their production lines. The Centre includes advance equipment for bulwark testing, lamination, and for improving both the concrete and chemical properties of coatings.

"The MICC is open for brand owners and converters who can prototype innovative packaging structures, conduct trials and decide on optimum structure," he said.

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